Anyone who drinks bottled water has surely heard these claims before: most of the stuff is simply purified tap water. Now, according to this Reuters article, Aquafina might begin saying as much right there on its labels. Some people think this could deter people from buying the water, but I don’t. As it says down near the bottom of the article, I’m more interested in bottled water for the sake of convenience than purity and probably a lot of other people feel the same way.
I guess we’ll have to wait and see if this has an adverse effect on Pepsi Co.’s bottom line. Probably not.